THE MARKET PULSE

At 6:40 AM in Pune, a young professional wakes up before her alarm. Not because she planned to. Because her smartwatch vibrates gently and tells her something is off. Her resting heart rate is unusually high, her sleep recovery score is low, and her stress trend has been climbing for three days. The watch doesn’t panic her. It doesn’t diagnose her. But it does what modern healthcare rarely does in India—it gives her a warning before her body forces her to stop. This is the ne

At 9:12 AM on a Tuesday, a sales manager in Bengaluru opens her laptop and finds something unusual. Her day is already underway—without her. Overnight, her AI agent has reviewed the CRM pipeline, identified three high-intent leads that went cold, drafted follow-up emails in the brand’s tone, scheduled them for the most responsive time slots, and even flagged one lead as “urgent” because a competitor had recently entered the conversation. She didn’t ask for any of this. She di

On a humid weekday morning in Hyderabad, a young professional steps out of his apartment building not for a meeting or a workout class, but for a blood test. The phlebotomist arrives with a small kit, a barcode scanner, and a calm sense of routine. The entire process takes less than ten minutes. The report will arrive by evening, interpreted not only by a lab but also by an algorithm that flags trends across the last six months. For this consumer, healthcare no longer begins