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THE MARKET PULSE


India’s Music Landscape 2025 — Streaming Waves, Live Returns & Independent Rise
In 2025, India’s music industry is resonating with a fresh energy. After years of dominance by streaming and digital consumption, the pendulum is swinging back toward live experiences, monetization on creators, and localized reach . This transition is not nostalgic — it is a rational evolution, powered by data, new revenue architectures, and shifting listener behaviors across India’s linguistic mosaic. Streaming remains the backbone. According to Omdia’s India Music Industry
Oct 174 min read


The Ever-Evolving World of Entertainment
Entertainment has always been at the heart of human culture, evolving with the times to reflect society's changing tastes and...
Aug 20, 20241 min read
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